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Phase 05 · Grow

Make your platform usable and discoverable

We help you improve accessibility, address accessibility risks and strengthen the semantic structure that search engines and AI systems rely on.

Why this service matters

Accessible sites reach more people

Accessibility is not a checkbox but an ongoing commitment to inclusive design and clear information architecture.

  • Poor accessibility reduces your audience, exposes you to legal risk and damages your search visibility.
  • Screen readers, voice assistants and answer engines rely on semantic HTML, clear labels and structured navigation.
  • A site that works for everyone is also easier for algorithms to read, which influences how your brand is surfaced and cited.

What this service includes

The work behind an accessible platform

These are the building blocks we draw from, shaped around your templates, components and content.

WCAG audit

A full WCAG 2.1/2.2 AA/AAA audit across templates, components and content.

Remediation plan

Prioritised fixes with estimated effort, so you know what to tackle first and why.

Semantic restructuring

Restructure pages, headings and lists so their meaning is clear to people and machines.

Colour, contrast and media

Accessible colour palette checks and contrast guidelines, plus alt-text, caption and media description guidelines.

Keyboard and screen-reader testing

Testing with keyboard-only navigation and screen readers, including visible focus states and touch targets.

Monitoring and governance

Ongoing monitoring and governance recommendations to keep accessibility from slipping.

AI in accessibility

Accessible structure that machines can read too

Inclusive design, machine-readable pages. Our accessibility work gives your pages semantic structure, which improves machine understanding and lays the groundwork for AI discoverability.

Metadata, schema and entities

Guidance so generative engines can interpret and cite your content accurately.

Clear semantic structure

Proper headings, labels and lists help assistive technology and AI systems interpret each page.

Assistive chatbots and voice

Accessible sites support assistive chatbots and voice interfaces, opening new channels for customer interaction.

What you receive

Findings, fixes and a path forward

A written report, updated templates and a roadmap for ongoing governance.

What you receive

  • A written accessibility report with severity rankings and recommended fixes
  • Updated templates and components that address the audit findings
  • Training for your content editors on inclusive writing and media preparation
  • A roadmap for ongoing governance and monitoring

Your role

  • Share your accessibility goals and any known issues
  • Provide access to your site, templates and content
  • Make designers and editors available for review sessions
  • Approve the remediation priorities and fixes

Frequently asked

Common questions about accessibility

More questions? Send us a note and we’ll reply within a working day.

What standards do you follow?

We audit and remediate against WCAG 2.1/2.2 AA and AAA, and take relevant regional requirements into account where applicable.

Will accessibility change my design?

Good accessibility enhances rather than restricts design. We work within your brand system to improve contrast, structure and interaction without sacrificing aesthetics.

Do you provide certification?

Once remediation is complete we can provide a written summary of our audit results and testing. We recommend that any formal compliance statement is reviewed by your legal advisers.

How does accessibility affect search and AI?

Semantic HTML and clear content structure help search engines and AI systems understand and surface your content, and can make it easier for answer engines to cite.

Can you train our team?

Yes. We offer role-specific training for designers and editors to help them create and maintain accessible content and components.

Next steps

Where to go next

Accessibility is built into design, code and platform choices.

Ready to make your site truly inclusive?

Request a detailed accessibility audit today and find out where your site stands.

  • A written audit with severity rankings
  • A prioritised remediation plan with estimated effort
  • Semantic structure for people, search engines and AI